On Page SEO Workshop for Beginners - Feb 2018
Program Details
A one-day workshop for the essentials of On-Page Search Engine Optimization dedicated for the beginners in WordPress, like bloggers or small business owners.
Program Learning Objectives:
In this one-day workshop, you will learn how to:
- Plan for building or writing a perfectly optimized page or post
- Build the page or post with step by step SEO techniques
- Analyze & audit your page or post SEO health
- Monitor the performance of your page or post on Google ranking
Workshop Prerequisite:
-Familiarity with WordPress, dashboard and main navigation tools.
-Create pages and posts
-Install plugins
-Bring your own laptop and power cord.
Workshop Topics:
It will cover the essentials of on-page optimization to have a perfectly optimized page.
This workshop will cover:
-Introduction to SEO
-Keyword Research
-Title Tags
-SEO Friendly URL / Permalink
-Modifiers in Title and Description
-H1 & H2 Title Tag
-Index & No-Index
-Meta Description
-Slug
-Multimedia for SEO
-Keyword Placement & Density
-Responsive Design
-Outbound Links
-Internal Links
-Site Speed
-Image Optimization
-LSI / Synonyms Keywords
-Social Sharing Buttons
-Content Lenght & Word Count
-Bounce Rate & Dwell Time
-Engagement Encouragement
-Content Freshness
-Privacy Policy
-Main Navigation
-XML Sitemap
-SSL / HTTPS
-Anchor Text
-301 Redirects
-Blackhat On-Page SEO
-Yoast SEO Plugin
-Google Analytics installed and working
-Google Search Console installed and verified
Program Date / Time / Location
The workshop is on Saturday 24 February 2018 at Rosaline’s downtown office on the seventh floor of 2 Bloor Street West.
WHEN: Saturday 24 February 2018, from 12 pm to 3 pm
WHERE: Our office, 2 Bloor Street West, Suite 700, Toronto, ON, M4W 3E2
Workshop Countdown